We recently redesigned how users upload bills & receipts for claims. It looked solid. It felt clear. Until real users showed us otherwise. A short story about why testing early saves us from chaos (and support tickets)....

AI is everywhere. In our feeds. In our meetings. In our grandma’s Instagram. So we asked ourselves: Is it replacing UX Research… or joining it? A quick behind-the-scenes look at how we’re experimenting with AI (without automating ourselves out of relevance)....

Hello there! This is Jahnavi Koganti, your friendly neighbourhood Researcher. I am in charge of UX Research at Plum. When I am not running around...